On April 5th, after US President Trump announced the “reciprocal tariffs” plan, Apple’s stock price suffered a sharp decline for two consecutive trading days, and its market value significantly shrank. According to investment bank Morgan Stanley’s calculations, imposing tariffs on China will increase Apple’s annual costs by approximately $8.5 billion. Reuters quoted analysts as saying that if Apple transfers all tariff costs to consumers, the retail price of the iPhone 16 Pro Max in the United States will rise from the current $1599 to $2300 (approximately 16750 yuan). During Trump’s first term, Apple began to promote supply chain diversification, but the Trump administration’s plan to impose high “equivalent tariffs” on Southeast Asian countries will undoubtedly severely damage Apple’s supply chain. (CCTV Finance)
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